What Everyone Wants to Know About #JELife

Hear from our Regional Directors of Sales, Nicole


 I just celebrated my sixth anniversary with JE. One of the reasons why I have stayed employed at this company for as long as I have is #JELife.

What is JE Life, you ask? It’s a unique lifestyle and if you’re interested in learning more about it, keep reading.

JE Life means so many things to me. It’s the idea of working hard, but also shutting down when you need to. It means that sometimes I work in my PJs, and sometimes I work with a full face of makeup dressed to the nines. It means sneaking in a 5-minute cuddle break with my one-year-old daughter or feeding her lunch and then closing a huge piece of business for one of my hotels. JE Life is your personal journey at Jacaruso, and I’m going to tell you 3 things everyone wants to know about it.

Work from Anywhere 

We are not new to #WFHLife. In fact, we’ve been doing it since 2007. JE Life isn’t just about working from home. It’s about working from anywhere. This is one of my favorite perks of the job.

Story time!

A few years back, my grandmother was diagnosed with cirrhosis of the liver and was given 6 months to live. When I found out, I refused to accept the diagnosis. Surely the doctors and medical professionals were wrong. So, in true Nicole fashion, I began researching alternative ways to live longer and healthier with cirrhosis. Bingo! I found countless natural foods and remedies that could help.

Because of the flexibility of my JE Life, after her diagnosis, I started driving to her house every morning to cook her a healthy breakfast, lunch, and sometimes even dinner! I spent some of the most precious moments at my grandmother’s house while she was fighting for her life. I was able to be there for her and spend quality time while still doing my job and making my clients and hotels happy. And let me tell you, I didn’t miss a beat!

Thanks to my JE Life, my grandmother lived several months longer than the doctor’s prognosis. Knowing I contributed to her having more time here is worth its weight in gold.

The Benefits & Rewards 

We work hard as Regional Directors of Sales. The job is demanding. You are constantly dealing with different personalities, different situations, you must think strategically, and be creative every day. It is not for the faint of heart. But all the hard work you put in makes the reward so much sweeter.

One of those rewards is salary. I love the way I control my salary. Many RDOSs have a portfolio of 8-10 hotels, but you are empowered to determine the sweet spot for your portfolio based on your lifestyle. Some of my colleagues keep a portfolio of 8 hotels in the summer so they have more time to spend with family and vacation. Others have a portfolio of 13-15 hotels for added income. Whatever you decide, you decide as long as you deliver results.

Aside from the competitive salary offered, there are several bonus incentives available. These opportunities are unlimited and available to you on day 1 of the job.

Other benefits include 100% coverage for medical, dental, and vision insurance, 401K match, two all-expense paid company retreats twice a year, paternity leave, wellness initiatives, and more. I could go on and on about how amazing the benefits are at JE, so if you want to learn more, shoot me a message.

Professional Development

There are countless resources available at JE to help you grow your knowledge of a specific brand or market segment. Through training that is available on our internal management learning system, JEUniversity, bi-monthly training sessions, in-person company meetings as well as impromptu small group sessions with co-workers, I can continue to broaden my expertise and sharpen my skills at any time.

As JE continues to grow, there are also opportunities available as I look for the next step in my career. Between special projects, leadership opportunities, promotions, and newly created positions, there are many chances for growth.

*Fun Fact: 65% of our leadership at JE, started as a Regional Director of Sales.*

I love my JE Life. I wouldn’t trade it for the world. I’m as grateful today as I was when I started six years ago. I know it seems like it’s too good to be true, but you will be in awe at how your life changes when you work here.

Now the good news: we’re hiring! If you are a hotel sales expert, it’s time to start living your JE Life.

Message me if you’re interested in learning more about the Regional Director of Sales position or visit https://bit.ly/3Brs4ow. When you’re ready to apply, put my name as the referrer and you’ll get fast-tracked to a preliminary interview. I would love for you to be my future coworker.

Good luck!

Nicole Alvarado is a Regional Director of Sales for Jacaruso Enterprises. In her role, Nicole oversees the sales efforts for a portfolio of hotels. Nicole has worked for JE since 2016.


Previous Post
A Day in the Life of a JE RDOS
Next Post
Why Working Remotely Beats Working Onsite


Access exclusive content curated
for hospitality professionals.